Mary Brodie
I’m a senior business and marketing consultant with 15+ years of experience working with leaders and executives to translate their corporate vision into compelling strategies and actionable plans. I have strong expertise in customer experience and am passionate about creating cohesive strategies for digital transformation, product marketing, business processes, and branding that result in successful launches, increased product adoption, lead generation, and revenue growth.
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Good UX Isn't Enough: Why Good CX Is Important, Too | UserTesting Blog
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Gearmark | Home
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Article: The Dos and Don'ts of Collaboration
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Emotional engagement: The magic ingredient in any customer experience
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B2C and B2B audiences have more in common than you think
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Listening with Empathy to Connect with Customers
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The Case to Replace Intranets with Bots
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The Mobile Revolution: Reconstructing Familiar Interactions | UX Magazine
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The rough cut: Intro - How to create memorable experiences
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Article: It All Comes Down to Feelings
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UI / UX / CX / Usability; the difference and why it matters.
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Article: The Continuum from Pity to Compassion
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What is Customer Experience? UX Meets CX | Forge and Smith
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Oh no! Your contempt is showing!
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"No one ever got fired for buying from IBM." How emotions drive our purchase decisions.
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https://gearmark.blogs.com/ux_and_agile/2014/10/you-cant-make-a-customer-buy.htmlhttps://gearmark.blogs.com/ux_and_agile/2014/10/you-cant-make-a-customer-buy.html
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Knowledge has a date stamp. How does evergreen content fit into recording history?
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Article: How Emotions Guide Our Lives
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A brief history of customer experience (CX)
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Dream Big: Customer Experience (CX) Strategies for User Experiences (UX)
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Emotional Engagement: The Magic Ingredient In Any Customer Experience
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What Customer Experience Really Means
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Your business may win markets, but does it win customers? Customers are won through their hearts.
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mfbrodie (@mfbrodie) | Twitter
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We're all a little like Deadpool in some way. That's why we like him (and why that franchise is so lucrative!)
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From User Experience To Customer Experience | UX Magazine