Mary Brodie

UI / UX / CX / Usability; the difference and why it matters.

B2C and B2B audiences have more in common than you think

Article: How Emotions Guide Our Lives

Article: It All Comes Down to Feelings

The Case to Replace Intranets with Bots

Knowledge has a date stamp. How does evergreen content fit into recording history?

Emotional engagement: The magic ingredient in any customer experience

• Duration 56m

Listening with Empathy to Connect with Customers

Emotional Engagement: The Magic Ingredient In Any Customer Experience

• Path
• Duration 5.5h
• Rating5.0
• Beginner

mfbrodie (@mfbrodie) | Twitter

https://gearmark.blogs.com/ux_and_agile/2014/10/you-cant-make-a-customer-buy.htmlhttps://gearmark.blogs.com/ux_and_agile/2014/10/you-cant-make-a-customer-buy.html

"No one ever got fired for buying from IBM." How emotions drive our purchase decisions.

What is Customer Experience? UX Meets CX | Forge and Smith

What Customer Experience Really Means

• Duration 2m

Good UX Isn't Enough: Why Good CX Is Important, Too | UserTesting Blog

Article: The Continuum from Pity to Compassion

From User Experience To Customer Experience | UX Magazine

We're all a little like Deadpool in some way. That's why we like him (and why that franchise is so lucrative!)

Your business may win markets, but does it win customers? Customers are won through their hearts.

Gearmark | Home

The rough cut: Intro - How to create memorable experiences

• Duration 2m

The Mobile Revolution: Reconstructing Familiar Interactions | UX Magazine

Dream Big: Customer Experience (CX) Strategies for User Experiences (UX)

• Path
• Rating5.0
• Beginner

Article: The Dos and Don'ts of Collaboration

A brief history of customer experience (CX)

• Duration 1m

Oh no! Your contempt is showing!