http://blog.hr360.com/hr-blog/giving-negative-feedback-during-performance-reviews-part-2-video-blog Video Highlights: 0:02 Today, we're going to discuss negative feedback and the role that it plays in the performance appraisal. 0:46 Addressing performance issues head-on is important both for helping your employees improve, and for creating records that allow you to track an employee's progress and support any adverse personnel decisions that may become necessary-such as a disciplinary action or termination.