It's often a couple of strategies, tactics, and habits that separate the A-Players and B-Players on a sales team. One of the challenges these teams face is figuring out how to leverage A-Players so they can effectively share their best-kept secrets. This starts with creating an environment where trust and collaboration are built into the culture.

This resource provides concrete answers to the question: Why and how do I use my organization's knowledge base to support my sales efforts? You can use the database as a guidepost for yourself and possible clients in order to share common information, efforts, and successes.