Surveys help you gather focused insights from masses of people, whether those people are customers, employees, or an entire target market. Surveys can make a major impact on the direction of your company—especially if you get the results in front of decision-makers.
Whether you want to publish a report with data, gather feedback from the attendees of an event, or better understand how your customers feel about your product, surveys can help you get the job done.
For survey answers to be effective and trustworthy, the survey itself must be created and distributed effectively. In this course, we will be going over what a survey is, popular types of surveys, some survey creation best practices, and how to analyze your data. Let's dive in!