Lecture Transcript: http://tech.genius.com/Aaron-levie-lecture-12-sales-and-marketing-annotated Aaron Levie - founder of Box, enterprise master, Twitter comedic genius. In this lecture, he'll convince you to Build for the Enterprise. See the slides and readings at startupclass.samaltman.com/courses/lec12/ Discuss this lecture: https://startupclass.co/courses/how-to-start-a-startup/lectures/64041 This video is under Creative Commons license: http://creativecommons.org/licenses/by-nc-nd/2.5/